What is Influencer Marketing?
What is Influencer Marketing?
Type Of Influencer Marketing Collaboration
There are 4 type of influencer marketing collaboration. first is Barter, second is Paid, third is Hybrid and fourth is Affiliate.
In this type of marketing collaboration influencer doesn’t charge any money to brands but instead they take products of that brands, which they have promoted. Like a fashion brand has done barter collaboration with an influencer named XYZ. XYZ will not charge any money to promote products like shirts, pants or t-shirts. But he will keep those cloths after promoting it.
In this type of marketing collaboration influencer charges money for promotion. Generally, Influencers have a package for promotion charges. They charge according to brands need, what they want from influencers, how much post, reels stories etc.…
In this type of marketing collaboration influencer charges money and also take some of the products. Like a fashion brand has done a hybrid collaboration with influencer XYZ. Then XYZ will keep some of the products he like and will also take some charges. But here charges are generally equal with the product prices.
In this type of marketing collaboration influencer takes some minimal charges and then brands provide a coupon code to influencer. Then whenever an order is placed and customer uses the coupon code of that influencer then that influencer will get commission on that order. Commission depends on brand and product prices.
Best Influencer marketing company in Dubai: Provex
When you choose Provex for influencer marketing then you are choosing the best influencer marketing agency in Dubai. We have all type of influencer, whether you need an influencer for your tech product or you need influencer for your fashion product, you need small influencer or big influencers, we have got it all.
At Provex, we follow a proper process for influencer marketing. we provide a complete list of influencers to brands. Then brands select influencers they want, and we proceed further. We create a proper contract between brand and influencers about content policy, advertising rights and everything. And we regularly take updates of the collaboration and ensure that all the work is done properly, everything is running according to contract. This helps in keeping smooth relations with influencers and brands.